Client: InterContinental Hotels and Resorts.
Role: Creative direction. Content design. Design. Account direction.
An example of a wider range of brand orientation and service training elearning modules
developed for IHG and it’s family of brands, sitting alongside similar products developed for
Crowne Plaza, Hotel Indigo, Staybridge Suites and Candlewood Suites. Each programme
required a unique approach reflecting the needs of the brand, as well as the varying learning
abilities of the target audience. Each programme presented an exciting and engaging journey
unique to the brand.
